About Us

Actor Laurence Pears, caucasian, mid-thirties, in a yellow cycle helmet, plaid shirt, khaki shorts and knee protectors, performs a t-rex in Hold On To Your Butts

Company Biography

The Lord of the Rings – a musical tale (UK and International Tours); A Thousand Splendid Suns (UK Tour); Women of Will (Summerhall, Edinburgh); The Hitchhiker’s Guide to the Galaxy (Riverside Studios); Interview (Riverside Studios); Hold On To Your Butts (West End and UK Tour); The Unseen (Riverside Studios); Feykom Tarab? Sukkar Ziyada (The Arena, Kuwait); Ali Cook: Principles of Deception (Royal & Derngate, Northampton); The Magic Flute (Nevill Holt Festival); Rehab The Musical (Neon194 and Playground); Nutcracker (Tuff Nutt Jazz Club); Feykom Tarab? A Night with Miami (The Arena, Kuwait and Maraya, Saudi Arabia); The Most Precious of Goods (Marylebone); Glory Ride (Charing Cross and The Other Palace); Grenfell: System Failure (Playground, Tabernacle and Marylebone); Cinderella (Oxford Playhouse); Peaky Blinders: The Rise (Vanguard, London); The Wellspring (also tour), An Improbable Musical, Our Lady of Kibeho (Olivier Award-nominee) and The Selfish Giant (Royal and Derngate, Northampton); Grenfell: Value Engineering Scenes from the Inquiry (Tabernacle and Birmingham Rep); Doctor Who: Time Fracture and The Great Gatsby (Immersive | LDN); Amélie (Criterion); A Christmas Carol (Dominion); and The Gift and Black Men Walking (UK Tour).
Hartshorn - Hook Enterprises (Executive Producer), Talawa Theatre Company (Executive Director), Eclipse Theatre Company (Executive Producer), The Drift, New Vic Stafford, The London Musical Theatre Orchestra, Royal & Derngate and Rifco.
Our team have worked on cast recordings and filmed productions of Much Ado About Nothing, Bend It Like Beckham, The Wind in the Willows, Girlfriends, Prince Andrew The Musical (Channel 4), Grenfell: Scenes from the Inquiry (Channel 4) and Grenfell: System Failure.
Love Never Dies and Evita (Theatre Royal, Drury Lane with 4th Wall Live); Vogue World (Theatre Royal Drury Lane); At Last, It’s Summer (London Palladium); Lucie Jones (Adelphi); Pride in London (Trafalgar Square); Camelot (London Palladium); Girlfriends (Bishopsgate Institute); King (Hackney Empire); A Christmas Carol (Lyceum); and A Night at the Musicals (Royal & Derngate).

Our Team

Peter Huntley | Managing Director

Peter Huntley founded Smart in 2017 following a decade of self-producing and working for some of the UK’s most influential producers including Sonia Friedman Productions, Shakespeare’s Globe (where he managed the Globe’s touring productions), the Really Useful Theatre Company and Jamie Hendry Productions.
Peter is executive producer of The Lord of the Rings - A Musical Tale. He was executive producer and led the general management teams for the Watermill production of Amélie (West End), Peaky Blinders: The Rise (Camden Garrison), Doctor Who: Time Fracture (West End) and The Great Gatsby (West End).
He has general managed productions including The Wind in the Willows on tour and at the London Palladium and A Christmas Carol at the Dominion. Peter was associate producer of Bend It Like Beckham at the Phoenix.
He executive produced Grenfell (Channel 4), Grenfell: System Failure (Guardian Podcasts) and The Wind in the Willows (cinemas and BroadwayHD).
Other productions include: The Wipers Times (UK tour and Arts); Trial by Laughter (Watermill and UK tour); In the Next Room or the vibrator play (St. James); Lizzie Siddal (Arcola); Farragut North, Floyd Collins, Someone Who’ll Watch Over Me and The Belle’s Stratagem (Southwark Playhouse); As You Like It, Henry V, Anne Boleyn and Hamlet (Shakespeare’s Globe and international tours); Much Ado About Nothing (Wyndham’s); Legally Blonde (Savoy); La Cage Aux Folles (Playhouse); Jerusalem and All My Sons (Apollo).
Peter is a trustee of Hackney Showroom and, in 2020, Peter was interim executive director of Talawa Theatre Company.

Biography
Callum Runciman | Executive Director

For Smart, Callum has worked across numerous productions. He was an executive producer on Grenfell (Channel 4) and provided management for the London Musical Theatre Orchestra and National Youth Theatre’s Storyfest in 2024.
Callum has previously worked for Creative Juice, Jamie Hendry Productions, Chichester Festival Theatre and Warwick Arts Centre. Past productions include: The Wind in the Willows (Palladium, UK Tour); Impossible (Noël Coward, UK & International Tours); Much Ado About Nothing (Dubai Opera); Neville’s Island (Duke of York’s) and Let It Be (Savoy, Garrick, UK & International Tours).
Callum also designs narrative-based puzzle games. He was a designer on HiddenCity’s real-world adventure game 007: Shadow of Spectre, and co-designed and illustrated Trouble in Folklore Falls, a series of games published by The Detective Society. He also consulted on game design for Disney+ brand activation events for the launch of Only Murders in the Building seasons 2 and 3.

Biography
Tristan Rogers | General Manager

Tristan is a producer working across immersive theatre and live experiences.
He was the co-founder and narrative lead of The Detective Society, a series of 28 original immersive puzzle games now played by tens of thousands worldwide. He produced and co-designed The Mind of Moriarty at Sherlock: The Official Live Game, and was the puzzle creator for the immersive Hitchhiker's Guide to the Galaxy, for which he also worked as general manager.
As General Manager he has helped launch Taskmaster: The Live Experience and CBeebies Rainbow Adventure, and overseen Fever's 60,000 sq ft London venue - launching eight experiences including Dopamine Land (250,000+ tickets). He previously ran operations for Money Heist: The Live Experience and Secret Cinema's Wishmas.

Biography